Eric Morrison is a User Experience Research Lead with over thirteen years of experience guiding global teams toward building technology that genuinely serves people. Based in New York City, he has led research initiatives for some of the world’s most recognizable companies, including Google, TikTok, and Disney, shaping how millions interact with digital products every day. His work centers on transforming research into actionable strategy—bridging the gap between user insight and executive decision-making. Eric specializes in qualitative and quantitative methods, including surveys, interviews, and ethnographic studies, using them to uncover human needs and translate them into clear, scalable solutions. At Google, he leads research on the future of AI in the workplace, exploring how artificial intelligence can enhance creativity, collaboration, and productivity. His career reflects a commitment to ethical, inclusive, and user-centered innovation that empowers people and organizations alike.